In this episode, we dive into the evolving landscape of talent attraction with Monica Hershberger and Kate Wilson from Role Call. As the world of work shifts, we explore how remote work has changed the game for communities and businesses strivi...

In this episode, we sit down with Jeff Andreasen of aQity Research to demystify the world of engagement data. We discuss statistically valid surveys (and some of the confusion around them), unpack the nuanced relationship between sample size an...

In this episode, we sit down with Brandon Still to hear his  story of Lost Lake, a once a hidden gem cherished for its tranquility, now become a popular spot  due to social media exposure. Brandon shares his thoughts on how the influe...

In this episode, we sit down with Jaime Izurieta, author of the new book "Main Street Mavericks," to delve into the world of experience design and its pivotal role in the success of Main Street businesses. In a landscape increasingly dominated ...

In this episode, Brisa Byford from CivicBrand sits down with High Point, NC City Councilman Michael Holmes to delve ...

In this episode, we're joined by Nate Storring of Project for Public Spaces as we dive into the transformative power of public spaces and the role of placemaking. From Community Placemaking Grants, Training, Market Cities Program and the upcomi...

In this episode, we're joined by Adam Williams, a seasoned podcaster and journalist who is at the helm of the "We Are Chaffee" podcast. Together, we delve deep into the pivotal role of storytelling in community development, uncovering the barri...

In this unique episode of Eyes on the Street, CivicBrand co-founder Ryan Short interviews ChatGPT as read by none other than the iconic voice of Snoop Dogg. Through Snoop's West Coast charm, we get to hear how ChatGPT answers questi...

In this episode, we delve into the relationship between cities and brands. Join us as we explore how place, culture, and the identity of a city influence the creation and growth of brands, and conversely, how brands can impact and shape the ver...

In this episode, we are joined by Rik Adamski of Ash + Lime, as we delve into the concept of "3rd places" and their vital role in fostering community and connection. Expanding beyond the realms of home (1s...

In this episode, host Ryan Short from CivicBrand sits down with Evan Snow, the co-founder of Zero Empty Spaces, to delve into the transformative work they are doing in partnership with cities and property owners. Zero Empty Spaces is revolu...

In the podcast episode, Ryan Short from CivicBrand and Lev Kusher from the Department of Here discuss a recent CityLab article written by Lev. The article explores the increasingly blurred lines between remote workers and tourists, and how this...

In this episode, we'll be discussing a new approach to events for Business Improvement Districts (BIDs) with Jason Gleason, Executive Director of Montclair Center BID. In many downtown areas, BIDs rely heavily on events to drive foot traffic an...

In today's episode, Ryan interviews Jake Rishavy of Chaffee County Economic Development to discuss an inside-out approach to economic development. This strategy emphasizes internal development through initiatives such as start-up cohorts, mento...

The title of this episode may shock a few folks. Are we really suggesting to stop doing public engagement? Are we really advocating for a cookie-cutter plan? Maybe, and in many communities, yes.Equitable public engagement is at the found...

In this episode, Ryan Short of CivicBrand is joined by Clayton Garrett and Scott Snodgrass, founders of Meristem Communities, to discuss what it really means to really build for humans. From creating more environmentally and fiscally sustainabl...

At CivicBrand we love data. We use it in the engagement phase to ensure we're reaching everyone, in the strategy and design phase to test ideas, and in the implementation phase to measure what's working and what is not.However, there is...

In this episode, CivicBrand senior strategist Brisa Byford talks to Dr. David D. Perlmutter, Dean of Communications at Texas Tech University.  Brisa and Dr. Perlmutter discuss what truly makes a place authentic,  how communities are n...

Get some valuable and free legal advice as CivicBrand CEO Ryan Short and trademark and patent attorney Grady Bergen discuss trademarks. Understand the difference between trademarks and copyrights, what rights you have by common law and what rig...

Public engagement is all about listening. Whether that's through surveys, focus groups, interviews, or on-the-street engagement we've found that too many cities and consultants are simply asking the wrong questions. In this episode, Ryan Short ...

In this episode of Eyes On The Street, Ryan Short is joined by other members of the CivicBrand team Layne Ferguson, Landon Ferguson and Connor Cox to discuss Placemaking. They discuss what placemaking is, the types of placemaking f...

In this special live episode of Eyes On The Street, the CivicBrand team sits down with Waco Mayor Dillion Meek as well as Wendy Gragg and Jeffrey Vitarius of City Center Waco at the Summer of Downtown launch party in the brand new 7th Street Pe...

Developing a place brand always starts with listening and together with the community crafting a brand story that is authentic. This collaborative and inclusive process doesn't end when the brand has been developed as implementation is key. In ...

Marketing a region, whether it's a county or other collection of cities comes with a unique set of challenges in both brand architecture and the role destination marketing. In brand architecture it's ensuring you create a common place identity ...

What exactly is a place brand? When done right it is not just about marketing or tourism but rather a clear definition of values that can be used as a filter for policy, strategy and decision making. This focus helps communities both manage gro...