Eyes On The Street
Conversations on community branding, public engagement and destination marketing. A CivicBrand podcast.
Eyes On The Street
You're asking the wrong questions
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CivicBrand
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Season 1
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Episode 17
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Public engagement is all about listening. Whether that's through surveys, focus groups, interviews, or on-the-street engagement we've found that too many cities and consultants are simply asking the wrong questions. In this episode, Ryan Short and Brisa Byford of CivicBrand discuss what those wrong questions are and how to dive deeper and get at the real issues.